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Dec/Jan 2009Vol. 9, No. 10Effective Advocacy Handbook for Nonprofit Organizations

Effective advocacy, especially at the local and State levels, can help promote a nonprofit organization's mission and enhance services and funding. A new online booklet, Effective Advocacy at All Levels of Government, is designed to prepare nonprofit organizations for engaging in advocacy by exploring the following elements:

  • Generalized processes and principles of how to influence public policy
  • Guiding questions that will help translate an understanding of general principles into appropriate strategies
  • Case stories and sample advocacy plans

This publication also provides an extensive list of advocacy resources, and users may find it helpful to view sample advocacy plans from the Montana Nonprofit Association and Des Moines Public Schools.

Effective Advocacy at All Levels of Government was developed through a partnership between the W.K. Kellogg Foundation and the Center for Lobbying in the Public Interest and is now a website:

ww2.wkkf.org/advocacyhandbook/index.html