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November 2014Vol. 15, No. 10Click for Babies to Prevent Infant Abuse

This month kicks off an annual campaign sponsored by the National Center on Shaken Baby Syndrome (NCSBS) that brings together knitters from across the country to make purple baby caps and create awareness about the leading trigger of infant abuse—infant crying. The purple caps are given to new parents during the month of November, in addition to a video, booklet, and other educational materials about the Period of PURPLE Crying. The "click" in the campaign title is representative of the sound knitters make, in addition to the sound of mouse and keyboard clicks by users sharing and gaining information.

The Period of PURPLE Crying is an evidence-based infant abuse prevention program that educates both parents and caregivers about normal infant crying and the dangers of shaking an infant. The program aims to remind parents that all babies go through a normal period of increased crying in the first few months of life and that it is never okay to react to the crying by shaking or otherwise harming an infant.

To learn more, visit the Click for Babies campaign website:

http://www.clickforbabies.org

To learn more about shaken baby syndrome/abusive head trauma, visit:

http://www.dontshake.org/sbs.php?topNavID=3&subNavID=317