July/August 2023Vol. 24, No. 6Social Media Campaign for Teens Promotes Healthy Decision-Making
We Think Twice (WTT) is a youth-centered social media campaign designed with teens for teens, ages 13–19, that empowers youth to make healthy decisions, live well, be their best selves, and transition successfully to adulthood. The award-winning campaign’s digital content is created to be engaging and relatable to a teen audience and is available in a variety of formats, including videos, quizzes, guides, planners, real-life stories, artwork, and more. A broad collection of resources and tools covers topics such as the following:
- Mental health
- Physical health
- Resisting peer pressure and making smart choices
- Setting and reaching goals
- Money management
Several topics include a Find Help section that links to helplines and hotlines such as those specific to dating abuse and relationship safety, sexual assault, mental health concerns, and substance use and addiction.
WTT also developed resources for youth-serving professionals designed to help youth form healthy relationships, set goals, and feel confident in their decision-making.
The campaign is funded by the Administration for Children and Families’ Family and Youth Services Bureau and the Office of the Assistant Secretary for Health, with research, design, and implementation support from RTI International.
To learn more and for links to the campaign’s social media platforms, explore the WTT website.